Stoltze awarded InspirED Brilliance Awards 2021

We are thrilled to share that our design work for Groton School’s admissions materials was recognized with a Gold Award in the 2021 InspirED School Marketers Brilliance Awards!

Inspired by the evocative theme “Dynamic Equilibrium,” we approached the design of the viewbook like we would an art book. Instead of producing copious amounts of written information to absorb, we set out to tell Groton’s story primarily through the use of Tom Kates’s stunning photography set to a fluid and dynamic layout and typography. The landscape format lent itself to expansive crops of the picturesque campus and wide-angle views of their well-equipped classrooms and facilities. The visuals were punctuated with concise and compelling content written by the Thurston-Lighty team. The approach enabled student stories and insights to become the real star of these publications.